Our Team
We are a team of Shingo experts—Lean practitioners, Shingo Examiners, executive coaches, and Master Black Belts—aligned around one goal: helping organizations build sustainable cultures of excellence through the Shingo Model.
We are committed to partnering with organizations who invest in their people and their culture, and we prioritize capability building above all else.
With deep experience across manufacturing, finance, insurance, medical, and winery operations, we bring diverse perspectives and proven insight to every engagement. Our broader resource group includes a celebrated author, a Shingo Award recipient, military veterans, senior executives, and seasoned CI leaders—ensuring strategic depth and practical impact.
Shingo is not an initiative for us. It is the end goal.
Tara Lee
With a vision for building something meaningful, our founder brings a blend of big-picture thinking and hands-on experience. They set the tone for everything we do. Focused, approachable, and driven by results, our sales manager is all about building strong relationships. They help connect people to the right solutions—with clarity and care.
Senior Consultant
Drew Butler
Focused, approachable, and driven by results, our sales manager is all about building strong relationships. They help connect people to the right solutions—with clarity and care.
Lead Consultant
ConsultantTracy Duncan
Friendly, attentive, and always ready to help, our customer service manager ensures every interaction is a positive one. They keep communication clear, timely, and human.
Creative and strategic in equal measure, our marketing director brings fresh ideas to every campaign. They turn insights into action and help our message resonate with the right audience.
Senior Consultant and Managing DirectorJudy Cloo
With a vision for building something meaningful, our founder brings a blend of big-picture thinking and hands-on experience. They set the tone for everything we do.
She takes your success personally.
With over 25 years of transformational leadership across finance, insurance, call centers, telephony, reporting, and training & quality — she's led from the executive seat, not just advised from the sidelines.
Today, she's an advisor to leaders at every level, across every industry. An author with a distinct take on what leadership actually requires. And, above all, a dedicated partner to everyone she engages with.
Our Advisors
Beyond our core team, IgniteXcellence draws on a trusted network of industry consultants and subject-matter experts—leaders who bring deep, specialized insight where an engagement calls for it.
We partner with these advisors to provide an additional lens, industry-specific fluency, or a perspective earned only through years inside a particular field. They extend our capability without diluting our commitment—each one vetted for the same standard of excellence and personal investment we hold ourselves to.
Although they are all successful business leaders in their own right, they are also an extension of who we are and how we serve—trusted partners who understand that the level of service we provide is only possible with people who share our purpose.
Excellence is not an initiative for us. It is our commitment.
Tyler Orrell
Tyler is an operations executive, entrepreneur and advisor. His work is focused on helping organizations apply technology and AI practically — improving how customers are engaged, how contact centers operate, and how investments translate into measurable performance.
He is the founder of Konnect Media Solutions, an independent advisory firm focused on contact center strategy, BPO optimization, and technology evaluation, and a co-founder and partner of TextConvo, an AI-powered customer engagement platform spanning messaging, AI voice, email, and human-assisted interactions.
Advisor
Jahzeel Ormeno
Jahzeel is an industry speaker who brings clarity to complexity and delivers results that last.
As the founder of SimplexityPM, she partners with us to support leaders navigating change, growth, or operational chaos, bringing Lean discipline, Agile flexibility, and cross-industry expertise in project management, and operational leadership to every engagement.
Broken processes. Misaligned teams. Change that won't stick. This is her specialty.
Jahzeel also provides interpretation and insight to the needs of our global customers.
Advisor
Advisor & Featured FacilitatorChris Butterworth
Chris is a certified Shingo Institute Faculty Fellow, Academy member, master trainer, Shingo examiner, and accomplished author.
He has extensive experience in many different sectors and helps organizations implement Lean Thinking in less traditional areas such as Education Institutes, Financial Services, Defense and not for profit.
Chris is not only a trusted advisor, but a valued guest facilitator for our Chris Butterworth Shingo Workshop Series. Providing a unique experience of learning from one of the industry experts - available for one or up to all six workshops in the series.
AdvisorAl Lopez
Al has an extensive background in Manufacturing Performance, creating scale without capital injection. He works with customers needing to accelerate their financial targets, moving beyond theoretical solutions with hands-on execution.
Al has the team that can stay with you on your journey to provide an Executive Scorecard that delivers the hard-dollar outcomes you are seeking.